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Getting To Yes:Negotiating Agreement Without Giving In
by Roger Fisher , William Ury , Bruce Patton (Editor)Product Code: 17916100
₹ 789
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overview - Getting To Yes:Negotiating Agreement Without Giving In
The key text on problem-solving negotiation-updated and revised Since its original publication nearly thirty years ago, Getting to Yes has helped millions of people learn a better way to negotiate. One of the primary business texts of the modern era, it is based on the work of the Harvard Negotiation Project, a group that deals with all levels of negotiation and conflict resolution. Getting to Yes offers a proven, step-by-step strategy for coming to mutually acceptable agreements in every sort of conflict. Thoroughly updated and revised, it offers readers a straight- forward, universally applicable method for negotiating personal and professional disputes without getting angry-or getting taken.
About the Author
Roger Fisher (born May 28, 1922) is Samuel Williston Professor of Law emeritus at Harvard Law School and director of the Harvard Negotiation Project. Fisher specializes in negotiation and conflict management. He is the co-author (with Bill Ury) of Getting to YES, the classic book on "interest-based" negotiation, as well as numerous other publications. After serving in WWII as a weather reconnaissance pilot, Fisher worked on the Marshall Plan in Paris under W. Averell Harriman. After finishing his law degree at Harvard, he worked with the Washington, DC, law firm of Covington & Burling, arguing several cases before the US Supreme Court and advising on several international disputes. He returned to Harvard Law School and became a professor there in 1958.
After having lost many of his friends in the war and seeing so many costly disputes as a litigator, Fisher became intrigued with the art and science of how we manage our differences. Fisher and his students at the Harvard Negotiation Project (founded in 1979) began interviewing people who were known as skilled negotiators in order to understand what made them effective. And he started his study of conflict with the question, "What advice could I give to both parties in a dispute that would be helpful and lead to better outcomes?" This work led to the draft, "International Mediation: A Working Guide" (April, 1978), and, eventually, to the international best-seller, Getting to YES.