The Innovator's DNA: Mastering the Five Skills of Disruptive Innovators

You could be as innovative and impactful if you can change your behaviors to improve your creative impact. In The Innovator's DNA, authors Jeffrey Dyer, Hal Gregersen, and bestselling author Clayton Christensen build on what we know about disruptive innovation to show how individuals can develop the skills necessary to move progressively from idea to impact. By identifying behaviors of the world's best innovators from leaders at Amazon and Apple to those at Google, Skype, and Virgin Group the authors outline five discovery skills that distinguish innovative entrepreneurs and executives from ordinary managers: Associating, Questioning, Observing, Networking, and Experimenting.
 

Once you master these competencies (the authors provide a self assessment for rating your own innovator's DNA), the authors explain how you can generate ideas, collaborate with colleagues to implement them, and build innovation skills throughout your organization to sharpen its competitive edge. That innovation advantage can translate into a premium in your company's stock price an innovation premium which is possible only by building the code for innovation right into your organization's people, processes, and guiding philosophies.
 Practical and provocative, The Innovator's DNA is an essential resource for individuals and teams who want to strengthen their innovative prowess.

About the Author

Jeffrey Dyer (Ph.D., UCLA, 1993) is a Professor of Strategy at the Marriott School.Dr. Dyer’s experience includes five years as a consultant and manager at Bain & Company, where he consulted with such clients as Baxter International, Kraft, Maryland National Bank, Kraft, and First National Stores.Dr. Dyer’s research and consulting has focused on innovation, change, alliances, and effective collaboration, both within and across organizations. He is the only strategy scholar in the world to have published five times in Strategic Management Journal (the top academic journal in strategy) and Harvard Business Review (the top practitioner journal). His research has been very impactful, as evidenced by the fact that Dr. Dyer was recognized by Essential Science Indicators as the17th most cited scientist (1996-2006) in the combined fields of management, finance, marketing, operations, and economics. He was ranked as the 4th most cited management scholar. His research has won awards from the Academy of Management, Institute of Management Science, Strategic Management Society, and McKinsey & Company. His Oxford book, Collaborative Advantage, was awarded the Shingo Prize Research Award.