About SAIF Partners



SAIF Partners is a leading private equity firm that provides growth capital to companies in Asia. The firm’s primary areas of focus include Business Services, Financial Services, Communications, Consumer Services, Education Services, Healthcare, & Manufacturing.

SAIF Partners was founded in 2001 and currently manages over $2 billion across three funds. With over 60 investments over the last 6 years, SAIF is one of the largest and most active funds in the region. SAIF is a long-term investor with local teams in Hong Kong, China and India.

About GS Home Shopping

GS Home Shopping is the new name for LG Home Shopping. On April 1, 2005, GS Home Shopping launched its services to open a new chapter in home shopping history. Since its first broadcast in 1995, GS Home Shopping has played a major role in propagating home shopping culture by offering an advanced form of shopping, in which media and retail businesses are integrated, despite the lack of foundation and customer perception for mail-order markets in Korea. Now, with the 24-hour TV shopping through the cable and satellite broadcasting, GS SHOP (www.gsshop.com), the largest Internet shopping mall in Korea, and the GS SHOP catalogue, which is recording the largest circulation and sales.

GS Home Shopping is the largest on-line retailer in Korea.

In 2001, GS Home Shopping was recognized for its contribution to the advancement of the Korean retail industry by the “Presidential Award” in the Korea Distribution Award, the highest honor in the industry. It has received the top rank in the Korea Service Quality Index by Korea Standards Association for three years in a row. GS Home Shopping is a strategic investor in HomeShop18 and will infuse global best practice including support for product sourcing, broadcasting and marketing. GS Home Shopping will also complement HomeShop18’s product sourcing capability by making use of its global sourcing network.